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	<title>Mike Ballantyne &#187; Social Media</title>
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		<title>Social Media ROI</title>
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		<pubDate>Thu, 17 Dec 2009 22:57:44 +0000</pubDate>
		<dc:creator>Mike Ballantyne</dc:creator>
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		<category><![CDATA[Social Media ROI]]></category>

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		<description><![CDATA[A big question out there these days is: What is the ROI of Social Media? Or the ever popular how do I measure the ROI of social media? Often when I get this question it’s appropriate for me to retort: “What’s the ROI of your phone?” Other times it’s not appropriate to respond with this [...]]]></description>
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