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	<title>Mike Ballantyne &#187; Media</title>
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	<link>http://mikeballantyne.com</link>
	<description>Life, Business, and Adventures &#124; Rocking Mike Ballantyne &#124; Michael Ballantyne</description>
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		<title>Old Media Marketing vs. New Social Media Marketing Strategy</title>
		<link>http://mikeballantyne.com/old-media-marketing-vs-new-social-media-marketing-strategy/</link>
		<comments>http://mikeballantyne.com/old-media-marketing-vs-new-social-media-marketing-strategy/#comments</comments>
		<pubDate>Sun, 27 Jun 2010 11:09:41 +0000</pubDate>
		<dc:creator>Mike Ballantyne</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Media]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[marketing strategy]]></category>
		<category><![CDATA[online media marketing]]></category>
		<category><![CDATA[social media advertising]]></category>
		<category><![CDATA[social media and marketing]]></category>
		<category><![CDATA[social media marketing]]></category>
		<category><![CDATA[social media marketing ideas]]></category>
		<category><![CDATA[social media marketing plan]]></category>
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		<category><![CDATA[social media marketing strategy]]></category>

		<guid isPermaLink="false">http://mikeballantyne.com/?p=536</guid>
		<description><![CDATA[http://rockingsocialmedia.com Creating a basic social media presence is easy enough, getting your community to actually do something is more difficult. Taking advantage of these strategies can help you build your community, make your marketing more effective, and incentivize buying.]]></description>
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		<title>Social Media ROI</title>
		<link>http://mikeballantyne.com/social-media-roi-2/</link>
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		<pubDate>Thu, 17 Dec 2009 22:57:44 +0000</pubDate>
		<dc:creator>Mike Ballantyne</dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Feature]]></category>
		<category><![CDATA[Social Media ROI]]></category>

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		<description><![CDATA[A big question out there these days is: What is the ROI of Social Media? Or the ever popular how do I measure the ROI of social media? Often when I get this question it’s appropriate for me to retort: “What’s the ROI of your phone?” Other times it’s not appropriate to respond with this [...]]]></description>
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