A big question out there these days is: What is the ROI of Social Media? Or the ever popular how do I measure the ROI of social media? Often when I get this question it’s appropriate for me to retort: “What’s the ROI of your phone?” Other times it’s not appropriate to respond with this answer, which, if done in ...more»
Twitter seems to be almost back to normal today, but yesterday’s DDoS attacks marked one of the longest service outages since the regular sightings of the fail whale that plagued the microblogging tool last year. At Mashable, we used most of the downtime to cover the news of the event, but elsewhere, it was highly disruptive ...more»
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